ReLEAF

Final Year branding project. Releaf is a National Trust campaign, in partnership with Young Minds to help young adults in busy city environments to reconnect with nature and experience natures stress relief. ReLEAF aims to reduce anxiety and stress in young people as well as providing an escape from their busy life’s. *Student degree project. Not produced or linked to the National Trust.

About ReLEAF
ReLEAF Box- User Journey Steps upon arrival
Box when closed.
Box when closed.
Box when first opened.
Box when first opened.
Box once tissue is unwrapped.
Box once tissue is unwrapped.
Products stood up in box.
Products stood up in box.
Following cheat sheet to create planter.
Following cheat sheet to create planter.
Following cheat sheet, pouring soil.
Following cheat sheet, pouring soil.

ReLEAF boxes are available in Lavender and jasmine too. 

TeaLEAF- Tea Box Packing Design 
Each box contains a box of tea that is infused with that specific plant, each bringing their own individual calming benefits. 

Tea packaging, Jasmine, Lavender, Chamomile, from the back 

ReLEAF- Day Pass

Day pass card holders and pass 

ReLEAF- Soil and Seeds Packaging

Jasmine, Lavender, Chamomile seed packaging. 

Chamomile, Jasmine, Lavender Seeds packaging 

ReLEAF- Campaign 

Visualisation of campaign placed in the underground. Scan the code to order ReLEAF box.

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